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Roblox

Ads Manager Updates - Maximize Earnings, Attribution Updates, New Tile in Beta, Other Updates

Hi Creators, This May, we are introducing several key upgrades to Ads Manager, including a new Earnings campaign objective, enhanced attribution logic for more accurate...

RTN

2026-05-08 16:54:16

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Roblox

Introducing the US 18+ DevEx Rate: Earn 42% More on Spend from 18+ US Players

Why We’re Doing This The 18 to 34 user cohort on Roblox is growing over 50% year-over-year in the U.S.—and monetizes 50% higher than the under 18 cohort. We’re...

RTN

2026-04-30 22:22:33

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Roblox

[Client Beta] Publish & Test Your Server Authoritative Experiences

Hi Creators, Today, we’re excited to move Server Authority from Studio Beta into Client Beta! Client Beta means you can publish games leveraging Server Authority. This...

RTN

2026-04-30 22:19:45

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Roblox

Assistant Updates: The Data Model Search Subagent and Quick Connect for MCP Clients

Hi Creators, We’re back with another round of updates designed to make AI-assisted development in Studio more powerful and easier to use. Here’s what’s...

RTN

2026-04-28 18:20:09

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